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Ravensong Waterdancers

As a long-standing synchronized swimming club based in Qualicum Beach, they needed a fresh, accessible site that reflected the energy of their programs and helped families easily find what they needed, from schedules to registration forms.

Top-level provincial program artistic swimming club

Ravensong Waterdancers is a top-level Provincial Program Artistic Swimming Club offering beginner-level swimming lessons to artistic swimming competitions.

Phase 1

The Challenge

Outdated Design & Structure
The former website was built with text-heavy pages, minimal visual flow, and limited use of modern design practices. Key information like programs and event calendars were hard to navigate and overwhelming to read, especially on mobile.

Lack of Visual Appeal
The previous design lacked vibrancy and cohesion, despite the club’s dynamic community and spirit. Pages looked plain, with limited branding consistency, few images, and no clear emphasis on user experience.

Mobile & Accessibility Limitations
With many families accessing the site from phones and tablets, the old layout simply wasn’t holding up. Text was hard to read on smaller screens, and the calendar embedded poorly, causing usability issues across devices.

Limited use of modern design practices.
Built with text-heavy pages.
The previous design lacked vibrancy and cohesion.
Calendar embedded poorly.
    Phase 2

    The Solution

    Websites Made With Love transformed Ravensong’s website with a fresh, mobile-first design that highlights the club’s values and streamlines the user journey.

    • Custom WordPress theme focused on clarity and elegance
    • Restructured content for skimmability and accessibility
    • Dynamic homepage with updated branding, visuals, and calls to action
    • Reorganized navigation for key areas like “Programs,” “Summer Camp,” “Contact,” and “Waitlist”
    • Improved mobile responsiveness and loading performance
    • Embedded, modernized Google calendar that’s now easier to read and interact with
    Restructured content for skimmability and accessibility
    Improved mobile responsiveness and loading performance.
    Dynamic homepage
      Phase 3

      The Results

      The new Ravensong Waterdancers site is welcoming, bright, and intuitive, just like the club itself. Parents can now register for programs, check upcoming events, and understand fundraising options without scrolling through walls of text. The site is easier to update internally and visually captures the heart of the community.

      The site is easier to update internally and visually captures the heart of the community.

        What Our
        Clients Say

        “Amazing to work with! Professional and patient with all of our questions. The site is more than we could have hoped for!” Read More
        Ravensong Waterdancers
        New hero home page section.
        Section from the new page.
        Section from the new page.
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